A Brief Guide to Generating Traffic to Your Website

Many years ago the idea of having your own website was as something only large corporate companies and technical geeks could have. Fast forward say 15 years on and now nearly anyone who thinks of having their own space on the internet can make it possible.

There are a lot of applications you can use to create your own website, some intuitive others not so friendly to use, some of these website builder applications are expensive others are Free.

No matter which option you chose to create your piece of cyberspace, if you create the best website on the internet you want people to know about it. Just because you have built a website does not necessarily mean that people will come and see it.

With the internet having some 20-30 billion web pages it can be difficult to stand out from the crowd but there are ways of rising above obscurity, so do not become despondent. Hopefully with this article you will see some strategies that you can use to attract the web traffic you need to make your website a success;

There are three popular methods for generating web traffic, which strategy you use will depend on how fast you want to get traffic.

Pay Per Click

Back Links

Search Engine Optimisation

Pay Per Click

If you're looking to get traffic instantly then this can be achieved using a pay method sometimes called Pay Per Click (PPC).

PPC is a very attractive model for generating traffic quickly, it involves the advertiser placing adverts on a host website with targeted selected keywords. When someone clicks on your ad, they go directly to your site or landing page. The downside to this approach is that it can become quite expensive. The best PPC advertising programs are Google AdWords and Yahoo Search Marketing.

Back Links

Sometimes called inbound links, backlinks are the lifeblood of Search Engine Positioning. By having good backlinks to your website you have a better chance to increase the overall search engine rank of your website.There are many ways to get backlinks, including article marketing directory submission and link exchange.

Search Engine Optimisation

If you take the approach of wanting to grow your business with organic traffic then using the search engine optimisation method will give you good traffic over a period of time. This method works best if you can provide fresh content with relevant keyword phrases. Search Bots love new content and if they see fresh content this will get your site noticed and you begin to move steadily up the search results page.

In conclusion it does not matter which strategy you use the important thing is that if you at least try one method, you will begin to see visitors to your website. I've tried all three and they have helped me in my quest for generating traffic to my website.

If this article was helpful and you would like to get more tips on Internet Marketing, contact Paul Gardner @ http://www.paulgardnerr.com Article Source: http://EzineArticles.com/?expert=Paul_Anthony_Gardner

How To Get Red Hot Targeted Traffic To Your Website - Part 2

Options for advertising sources you need to consider.

Once you do your keyword research, you now know what people are looking for, and the exact phrases they're using. You also know how much competition you have for that keyword. You're looking for relatively high search volume, and low competition. You can now position your keyword advertising right in front of them.

Posting Ads Where Potential Customers Are Looking.

There are a number of places and techniques available for you to use when developing a marketing strategy and budget. Here are a few to consider.

PPC - Pay Per Click ads.

If you visit Google and put in a search for "Dog Training" you'll be directed to a page with several links on it. The links on the center of the page highlighted in pink, are sponsored ads that people like you have purchased to put them at the top of that page. Links below that are keyword term searches that Google indexed based on popularity and position. The small ads on the right side of the page are PPC ads. As an advertiser, you would set up an account at Google, or Yahoo, or MSN and build ads based on your keyword research. When anyone clicks on that ad, then the advertiser is charged a certain amount of money "per click." Based on the popularity of that keyword, you'll "bid" on that phrase. If you follow my advice in the previous article, you'll be able to find low bid keywords for.05 to.25 that will get your PPC ads on the first page. Then you'll set a budget to fund your ads.

Article Marketing.

There are numerous article submission sites on the internet. When you submit well-written articles on relevant topics, you still need to make sure that you do keyword research before hand. When people search for keywords, then articles pop up on the search page depending on the term and it's ranking on the search engines. In order to do article marketing effectively, you need to write well, use good grammar and punctuation, and you need to write 2 articles per day for 90 - 180 days to get your content recognized and indexed on the search engines. The nice part about articles is they're free, and they get indexed on the internet and are available forever! Get some good courses on copywriting and publishing articles.

Blogs and Forums.

If you do an internet search and look for Google Forums, or Yahoo Forums, you will be able to search for your niche market and forums or blogs that talk about your topic. You can post content on blogs and forums with a back link to your site or landing page. The key with any written material is you must not come across as too salesy or pushy. Rely on high quality, usable content and you'll build credibility with your audience.

Social Media.

Facebook is known as the third largest country in the world because of the amount of people that are members. You need to use great caution when advertising on Facebook and guard against just pushing your product to your friends. High quality, user friendly content is the key. The purpose of social media sites is not to sell your product. The purpose of social media advertising is to build relationships so that people will want to follow you and join your list because of the quality and integrity of the information you're offering. Sign up for sites like Facebook, MySpace, Twitter, Hub Pages and others.

Social Media PPC.

Just like PPC on the search engines, Social Media sites also offer pay per click advertising that rotates on people's sites. Facebook is a very good place to advertise but again, your keyword research is imperative. It puts your ads on people's pages that have indicated an interest in the kinds of products or services you are offering.

You can advertise in such a way that the marketing actually pays for itself as you use low cost, high demand products that people sign up for. Ideally, your marketing should end up to as close to free as possible.

To your success.

Greg King is an internet marketer. His online company is Global E-Revolution and offers internet coaching and a wide range of products and services to assist any online entrepreneur find success. http://tinyurl.com/6fc2kfa For free resources and free videos please visit http://gregkingblog.com Article Source: http://EzineArticles.com/?expert=Greg_L._King

Elements To Increase Your Websites SEO

Web sites that have bad content with good application of SEO may seem successful at first but in the long run when the users get to your page and realize that they are merely getting garbage for their searches, you will start to lose your popularity. That being said, it is very important to maintain good quality content and try to be very consistent about it and still be mindful of using SEO.

Why not take your website to new levels? SEO is a proven program full of tools that have as their express goal getting you and your online business seen by as many web surfers as possible.

The emergence of the Internet has made the world a smaller place to live in. Breaking through barriers, people nowadays can interact form people all over the globe and have the information they need with just the click of that little mouse. The faster the Internet connection, the better and easier.

If your content is badly written and not relevant to what you want to find for or content which are never updated, than your site is neither search engine friendly nor user-friendly. Well-written content is what search engine spiders feed on, and content is the key to high rankings.

And one more thing is that you select less competitive keywords for your website in the first stage then you go some more competitive keywords because its an ongoing process you we needs to research everyday for the keywords and constants of our website.

There is full support from the critics as well as it is an inter- related network. They help in up gradation of tools by integrating new tools with existing infrastructure. This way the site is optimized with latest information and adequate knowledge.

All those websites that cover the topic best will be displayed on the search results page at top position. For this, it is essential to have your website properly optimized for search engines, so that you are listed and placed at top positions in the search results.

One of the best ways of improving your page ranking is by building relevant linking neighborhood. This can be done by contacting and building relations with your online and virtual partners. Even if you get a single quality link per day, it means you can get around three hundred quality links over a year.

Website optimization services or SEO (search engine optimization) services help in targeting prospective clients to your website who would be interested in buying your products and services. They help in diverting quality traffic to your website.

The rise in SEO products and services in India has proved that folks below are expert and providing beneficial final results. You will discover eight techniques for SEO and also this have been noticed that Search engine marketing.

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Key Common SEO Mistakes to Avoid

With the fast emergence of web hosting businesses over the Internet today, I can bet you that it is every web-users' goal to own a well-designed website, with fantastic web hosting features and overwhelming bunch of web hosting option tools with ample resources ready to attract their potential customers. Web hosting business is very competitive nowadays and it surely requires a lot of additional effort to be able to stay above their competitors in the same industry. In order to sustain their competitiveness, they need to continuously finding ways to attract new customers and to sustain their existing customer base at the same time.

Web hosting is a challenging but yet a very promising business with great returns and profits. However, nothing comes free, it takes a lot of hard-work and commitment for any one website to bloom and grow continuously. One of the most effective ways to gain large numbers of new customers is by enhancing the search engine optimization of one's website. The objective is for their website to earn a higher search ranking whenever their keywords are searched by web-users all over the world using some of the world's popular search engines such as Goggles and Yahoo.

However there are some key SEO mistakes which are commonly make by the web-users, all of us should try our best to avoid them any possible way we could.

a. Wrong keywords are used -
When you say that you are optimizing your site, you are actually trying to get your targeted customers to visit your site by "anticipating" on some of the keywords that your customers will be using to search for your website. Easier said than done, it takes a lot of experience and exposure for one to be confidence enough to tell the right keyword for his website. Most web-owners have not being doing enough research to optimize their keywords utilization. When the wrong keywords are used for your site, you will not be attracting the right group of users. Worst case, you will not be attracting any new users at all.

b. Overstuffing keywords -
This is just the opposite of what we have in item a) above. Any websites which are stuffed with too many keywords looked suspiciously spammed to the search engines and in most cases, they will be black-listed by the search engines. Overuse of keywords is never a good idea to enhance the SEO for one's website. A good rule of thumb would be to use the keywords moderately and appropriately.

c. Too many poor back-links-
Logically, it is true that the more back-links one have, the better it will be for your website for these high quality back-links will bring new potential customers with the same interest and likings to your sites. This stays true if one is focusing on getting links only from those sites with high quality performance and great reputation. Getting a bunch of links from those garbage sites are totally non-value added. In fact, it will jeopardize the ranking of your site as most of these garbage sites are spam sites which are forfeited by the search engines.

Have you heard of Bluehost? Bluehost Hosting is a reliable web host with strong features. Being one of the oldest brand in the industry, they definitely have something that you should take a look at. Do check out Bluehost review to find out more.

Darren is an experienced web developer since college days. Due to the nature of this expertise he needs to deal a lot with hosting providers and this has made him a good web host reviewer. Do check out his work at his website.

Article Source: http://EzineArticles.com/?expert=Darren_Thomas

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